FOR DSPs
Activate conversational intent signals at the point of impression
High-fidelity demand signals from AI-native discovery environments embedded directly in the bid request from supply where intent originates. Connect via OpenRTB 2.5.
Avg. Intent Score
AI Audience Profiles
Verified Properties
SUPPLY CHANNELS
One exchange, three distinct signal sources
SIGNAL TAXONOMY
Signals that arrive in the bid request
Every impression carries a proprietary signal payload that varies by supply channel. These are not inferred from third-party data — they are observed directly from the supply environment at the moment of impression.
SUPPLY-SIDE TRUTH
Signal at the point of impression
Other platforms proxy conversational intent from opt-in app data aggregated, delayed, cookie-dependent. Panxo captures signals at the point of impression: real-time, deterministic, and native to the inventory.
Observed, not modeled
Signals are captured at the moment of impression — real-time, deterministic, not probabilistic
No cookie matching required
Intent signals are inherent to the impression context — no user-level matching needed
Privacy-durable architecture
Zero PII, zero fingerprinting, zero third-party cookies. IAB TCF 2.2, GDPR, CCPA compliant
INTEGRATION
Standard protocol.
Non-standard intelligence.
Connect via OpenRTB 2.5 with Native 1.2 support. Map the ext.panxo signal fields to your bidding logic.
Go live in hours, not weeks.
